DRIP MODEL
*Differentiate - Be different from the competitors.
Example - MC Donalds vs burger King
*Remind- who are we? What do we stand for.
Example- more advertising and remember the customer by symbol, tagline, etc
*Inform- what's new? Features- benefit.
Example- Samsung and apple wireless charger.
*Persuade- what is it right for you?
Example- Maggi relaunched in advertising persuade the product.
Thursday 14 September 2017
DRIP MODEL MARKETING
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